Five Best Ways to Get More Traffic to your website using SEO in 2020.
Jun 28 , 2019
Building your site’s organic traffic is one of the difficult tasks for online business owners. However, it is also one of the most noteworthy investments of his time and hard work in getting your site ranked on Google or Bing Search Engines.
These days, people are ready to spend a few bucks to get traffic on their website whether by Facebook Ads or Google Ads. It definitely is highly attractive and will provide you with the traffic that if you have enough online marketing budgets.
But what happens when you stop paying? Will you be able to maintain that traffic or will users be able to check your content or products ever again?
That’s where you need to invest time in Search Engine Optimization.
What is Search Engine Optimization?
Organic traffic means the traffic that you get without making any additional efforts or paid marketing. Organic traffic is frequently generated by the online content that you have on your website. It can take several days, or months, or years to drive a realistic amount of organic traffic to your website. The ROI generated via organic traffic will be better than that from any paid traffic.
Here are the Five ways you need to implement immediately.
1. Create Best Quality Content
Publishing regular articles are good for SEO and it will help you rank even higher on Google. But creating the content just for the sake won’t get you very far. Perhaps, it may cause a lot of damage to your reputation in the future.
Your website is a digital image of your business. For many of your prospective customers, your site could be the first impression they get of your business.
Worthy articles rank better on SERPs, which directly drives more organic traffic? It is also the type of content that will make the readers share it with other users on the web, social media, etc.
2. Insert Long-Tail Keywords
Due to high search volume for competitive keywords, every person wants to rank for the broad keywords. But what people tend to disregard is that broad key phrases are extremely competitive, and you may not even rank for them unless you spend months of your time into optimizing your content with them.
Instead of chasing something that may be impossible, try long-tail phrases.
For instance, if you are a Digital Marketing Agency offering PPC or SEO Services, you could narrow it down to something specific, such as including the area you serve. For Example, “PPC Services in Saudi Arabia”, “SEO Experts in Saudi Arabia”. You are more expected to rank for such precise long-tail key phrases than generic keywords
Long-tail key keywords look a lot like what a user would search. The general tendency is that users type a sentence in the search bar like they are asking a question.
3. Keep Writing Regularly
Websites that are well-run repeatedly are favored by the search engines and much more by the users.
Constantly updated website offers users the notion that you are quite serious about offering high-quality content, and therefore they take a dedicated interest in investing their time to read your blogs and articles.
Regular updates ensure users coming back for more. Which directly leads to sharing more of your content, link your articles, and inform others to read it, All these signals show that your organic traffic is on its way to take a huge leap forward.
4. Try Guest Blogging for Traffic
As more and more people are going for guest blogging, the value of the inbound links is quickly going down. However, guest blogging to get more traffic is still a possible strategy.
The inbound link you get at the end of a guest post may not hold much value with respect to SEO as it used to, but it definitely exposes your content to a new audience.
Publishing your guest post on a high authority site certainly builds organic traffic. Some of the best tips for guest posting are:
• Keep the quality of your content high and don’t post on every other website. Aim for the major sites that produce a decent quantity of traffic.
• Guest blog on websites that are in the same business industry as yours.
5. Keep Google Happy
Google recommend that you promote your organic traffic morally and ethically, else get penalized sooner or later. Google penalties mean that your site will not get indexed let alone be ranked.
Some tips to avoid those penalties:
* Do not build cheap backlinks
* Do not pay for inbound links completely
* Do not include exact-match anchor text on your website
* Do no publish on low quality, scrapped or stolen content
Creating a great article that is significant and helpful to the users and offers them with the exact solution that they are looking for will generate more organic traffic than any shortcut ever will.
